On Monday, the rebranding initiative of Twitter, owned by Elon Musk, was revealed, featuring a new logo that replaced the iconic blue bird symbol with a white ‘X’ set against a black background. This unveiling sparked a variety of responses from netizens, leading to an abundance of memes circulating online.
One viral graphic depicted an animated version of the bluebird looking upset, with the message “I was fired,” prompting users to bid their farewell to the beloved bird.
An intriguing fact about Twitter’s new logo is that it was captured in an illustration on July 24, 2023, as shown in the REUTERS/Dado Ruvic/Illustration images. What adds to the fascination is that the logo was not designed by a professional but was, in fact, submitted by a fan to Elon Musk.
Bye our friend, Now Twitter is TwiiterX🙏🏻 You will be missed.#TwitterX #TheX #GoodbyeTwitter #TwitterIsDead #RIPTwitter #TwitterLogo #Twitter #ElonMusk #X pic.twitter.com/sVrK8XrrV8
— MANOHAR CHAUDHARY (@Manohar_Kr_Chy) July 24, 2023
The sentiments were echoed by another user who stated, ‘The bird is freed.’
In addition, some users expressed their disapproval of the new logo and indicated their preference for the bird symbol. Others suggested that besides the rebranding, the platform should prioritize enhancing the user experience for its non-verified audience and addressing other areas that require improvement.
Furthermore, in November, Twitter unveiled a $8 monthly subscription fee for users to maintain their verified status on the micro-blogging site. Alongside this update, the platform also implemented other modifications, such as temporarily capping the number of tweets visible per day for users and placing a limit on the daily ‘direct message’ usage for non-verified accounts.
The concept behind the new logo ‘X’ revolves around the transformation of Twitter under Musk’s leadership. Since taking over the company last year, Musk renamed it as X Corp, and he expressed his vision of turning Twitter into an all-encompassing app, referred to as “the everything app.” According to Musk, the acquisition of Twitter serves as a catalyst in the creation of X, the comprehensive app. CEO Linda Yaccarino has confirmed that Musk describes the new logo ‘X’ as a blend of minimalist and art deco elements.
RIP Twitter Bird (2006-2023) 💀🖤#TwitterX #TwitterLogo #ElonMusk #RIPTwitter #Twitter #TwitterBird pic.twitter.com/tF8OFK1CX4
— Pepe Fren (@PepeFren_) July 24, 2023
On Monday, hashtags like ‘RIP (Rest in peace) Twitter’ and ‘X’ became trending topics on the platform, while users flooded the site with memes expressing their sentiments towards the new logo
When New Twitter Logo Reminds You your X 😭😂 pic.twitter.com/iKiJYg3HOF
— Steve Reddy (@Wasteoftime07) July 24, 2023
X envisions a future where unlimited interactivity revolves around audio, video, messaging, and payments/banking, all powered by AI. Through this vision, X aims to establish a global marketplace for ideas, goods, services, and opportunities, forging connections among people in unprecedented ways, as her tweet highlighted.